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Bell's Scotch: Selling Booze without Bikinis

The folks over at Bell's South Africa know about heart strings. Sex sells, but so do stories, and stories tend to stay with us longer than a hot flash in the pants.

Father and son? Whisky? Overcoming adversity? Pour me another! Watch this story unfold, then tell me you aren't thirsty for some delicious, golden, throat charming scotch whisky.

Below is a bonus on the making of this ad.